2023年华人交易所之变
比特币买卖交易网记者 Jessy
2023年，牛熊转换，每每此时，CEX赛道也面临大洗牌。
币安与美国司法部门达成和解，赔偿了43亿，赵长鹏离职。OKX则一直在行业中保持着“闷声发大财”的形象，躲在老大币安的身后，没有出什么大的负面，在铭文热潮和钱包业务上都冲在了大所的前列。主做衍生品交易的Bitget则是大撒币，做宣发，花重金收购钱包、持有香港牌照的上市公司，在今年的行业内有了一些声量，Mexc等第二梯队的交易所依旧是保持着上币快速，多上Meme币的运营策略，笼络了一批客户……而曾经的三大所之一的火币，在易主之后，市占率急剧下降。
斗转星移，2022年底FTX暴雷后，几家大所分食了其客户。币安的用户数量一度在年初高达60%，但根据CCData 提供的数据其市场份额已在今年年底降至30.1%，并有可能进一步下降。
为了获得更多的交易标，更多的资沉，更多的用户，更多的交易量，以及更多的交易量。每个交易所都修炼出了自己的“内卷”之道。除了本身的交易所业务外，2023年各家交易所也在积极布局DeFi生态，做二层，嵌入钱包……
而币安与美国司法部门这次“和解“，则预见了中心化交易所们在内卷互搏之外，接下来发展的主旋律：合规化。毋庸置疑，监管一直都是悬在各大交易所头上的达摩克利斯之剑之剑，也是一家交易所在发展的过程中所面临的最大的不确定因素。
在2023年即将结束之际，比特币买卖交易网分析了包括币安、OKX、Bitget、gate、Hashkey Exchange等几家华人经常使用，又或是主要面向国内市场，由华人创办的交易所在2023年的战略布局和大事件。希望能够从中窥见明年市场和交易所赛道的发展动向。
赛道总览：
根据主要交易所过去一年的数据分析，我们得出了过去一年间CEX发展的总体特点：币安的领先优势在缩小，OKX稳居第二。其它交易所的市场份额的跃升是以币安的退缩为前提的。
而随着加密市场的回暖，牛市初期的展开，中心化交易所的交易量也在第四季度迎来了激增。加密数据分析平台CryptoRank表示，虽然交易量显著上升，不过仍只是2021年Q2的历史最高水平的25%。
根据0xScope 团队发布的 2023 年 CEX 市场报告，目前现货交易排前五的交易所是币安、Upbit、Coinbase、OKX、MEXC。衍生品交易排名前五的交易所是币安、OKX、Bybit、Bitget、MEXC。
币安
币安今年的领先优势在缩小。而背后的最主要的原因在于花费了大量精力去应对美国监管。一直稳坐去中心化交易所赛道第一把交椅的它，目前拥有用户1.6亿。但市场份额从年初的60%跌到了30%。
2017年94公告中国清退交易所，币安便确定了出海的发展战略目标。目前，币安已经构建了一个以中心化的交易所为核心，以币安智能链中心化金融生态为外延，币安教育、币安慈善、币安实验室、币安支付和币安信用卡等作为数字货币生态圈的衍生服务的全方位加密生态。
今年，币安采用流量打法依旧明显，Binance Feed更名为币安广场，邀请大量的KOL入驻。类似想要打造出一个如推特般的加密世界的讨论广场。
在生态布局上，则是围绕着BNBchain的叙事全面开花。推出了存储侧链BNBGreenfield，以及Layer 2网络opBNB。再加上去年上线的zkBNB，在链的生态上，币安已经覆盖了存储、ZK、OP等技术栈，它们分别承担起底层数据存储处理、基于零知识证明的资产安全和行为、高性能的游戏和社交等独特的定位，搭建起BNB Chain的内部循环自洽生态。
而在投资方面，Binance Labs的投资回报率一直高达200倍。在今年这个一级市场较冷的情况之下，Binance Labs呈现出来的也是一个十分活跃的VC形象。
今年Binance Labs投资的Open Campus ，Hooked Protocol，CyberConnect 等项目上线BNB Chain，可见其所投资的项目和币安的生态绑定越来越深。而总结今年币安的投资可见，其在社交和游戏上大发力。Binance Labs所投的项目之所以受欢迎，不仅仅是因为作为行业的巨头，币安对于这个行业的观察和行动代表着一定的行业的发展方向。也因为一个大家心照不宣的共识在于，Binance Labs所投资的项目基本上都会上线币安交易所。对于二级市场来说，是币价的重大利好。
币安的所作所为不仅仅是在做一家交易所，它也一直站在开拓这个行业的技术，以及支持行业项目发展的桥头。
今年币安的发展以及对于行业来说的大事件是币安与美国司法部门达成和解，承认了反洗钱罪，赔偿43亿美元，以及赵长鹏卸任了币安的CEO。
对于币安来说该事件最大影响是公司需要把大量的精力用在应对司法官司，以及赵长鹏的卸任上。
虽然作为行业头部，币安一直有很明确发展的规划。但是在今年最火热的铭文生态的布局上，币安一直落后于其它交易所。Web3钱包的布局同样也落后于OKX。
而赵长鹏的离任，其实也让员工们迷茫。对于公司未来的发展，不确定性确实存在。
币安是否从此就受制于美国，这也是让行业内的人疑惑的一点。用户的个人信息安全是否还能得到保障？毕竟根据美国财政部发布的公告称：将在五年内对币安账簿、记录和系统的访问权限，用以监管币安的合规进度。
美国的长臂管辖权，始终是悬在币安头上的达摩克利斯之剑。而赵长鹏的刑期，币安与SEC的官司的结果，都还是一个未知数。
面对各国越来越严苛的监管，币安也不得不一次次断臂求生，今年9月，币安退出了俄罗斯市场，把在俄罗斯的业务出售给了新成立的加密货币交易所CommEX。这背后的主要原因也是因为美国司法部对币安的持续调查。
今年5月，币安宣布退出加拿大市场。6月，币安表示，因为无法在荷兰注册，将停止对荷兰用户提供服务。
而面对币安在各种社交媒体上的促销活动吸引菲律宾用户，则是被菲律宾SEC警告：币安无权在菲律宾向公众出售或者提供证券。六月，法国监管也指控币安非法提供数字资产服务，并存在洗黑钱行为，正在接受当局调查。
而在更早的2月份，币安被切断与美国银行系统的联系。而在币安大力推动的加密支付赛道上，受美国监管的指控之后，币安与传统金融机构的合作也面临着重重挑战，今年Visa和万事达都叫停了与币安的部分合作，Visa自7月起停止在欧洲发行与币安的新联名卡，万事达卡和币安在 9月结束了在阿根廷、巴西、哥伦比亚和巴林的四个加密卡项目。可见在与传统的金融机构合作的过程中，监管困境是同样存在的。
不过今年Binance Pay扩展到了巴西，使得当地商家能够提供一种新的简化支付方式。除了巴西外，币安支付正在积极进入其它拉丁美洲市场，比如，今年其在该地区推出了“Send Cash”的新产品，币安表示此产品将允许用户透过Binance Pay 在该地区的9 个国家进行加密货币转帐，并使用户可将收取资金直接转至银行帐户。而在这些地区传统金融本身发展落后，许多人还未有自己的银行账户。在“普惠金融”方面，币安在世界的欠发达地区确实做了一些事情。
这些年来，币安一直在通过外交、收购、联合投资、公益资助等方式，尝试在全球部分地区获取阶段性“部分合法”的身份。但这并未解决币安所面临的最棘手的问题——全球化合规。这也是所有交易所所共同面对的问题。
OKX
根据CCData 的数据，OKX的现货市场份额从年初的 4% 左右增长到12月的8%。根据其官方在公开场合的发言，目前其拥有超过5000万名用户。
OKX一直紧跟监管合规政策。如在香港方面，OKX积极布局，其官方表示正在致力于在香港培育一个强大且创新的Web3生态圈。
OKX以及创始人Star Xu本人一直在舆论场上比较低调，而且又因为有币安在前为其挡住了许多监管的炮火，在2023年，和币安相比，OKX所受到的监管的重锤要少很多。
不过在全球的扩张当中，OKX也遇到了监管困境。如和币安一样，OKX也宣布退出了加拿大和荷兰。
OKX交易所今年最亮眼的表现无疑是其Web3钱包的推出，以及较早地介入了铭文市场。也正因为趁上了铭文的热潮，也使得OKX Web3钱包成为了明星产品。据Dune数据显示，目前，OKX Web3 钱包 Ordinals 市场总交易额已接近10 亿美元，相较 Ordinals 协议总交易额接近 21.5亿美元而言，占比约 45%。而在钱包业务上落后于OKX的币安的Web3钱包内就暂时还没有铭文交易这一功能。
对比下两家的钱包功能，能发现还是OKX的Web3钱包功能更完善。而今年OKX确实花了大量的金钱和人力在Web3钱包产品上，也能看出OKX交易所的发展是遵循一个更注重产品的思路。
11月，OKX对外宣布，其推出了基于Polygon的二层网络。而OKB则将成为其链上的Gas。
Bitget、gate、Bybit、Mexc
这几家交易所有一个共同特点，处于第二梯队，上币快。因为一些币种涨幅惊人，具有财富效应，吸引了大量用户入场。
比如Gate在今年爆火的铭文生态上，就发力猛，上币快，最早上线BRC 20代币。而在今年11月，Gate也推出了自己的Web3钱包。据其官方消息，其用户数量约为1300万人。在香港方面，今年二月，其子公司Gate Digital Ltd（Gate HK）获得了信托和企业服务提供商（TCSP）牌照，虽然其随后宣布正在申请虚拟资产服务提供商（VASP）牌照，不过在目前的申请名单中未见到gate的身影。
而Bitget今年发力也很猛，主要是大撒币做宣发，并且重金投资收购扩展其生态版图。Bitget主要发力在衍生品市场，主推交易跟单。今年年初，Bitget和社区长们合作，对Bitget进行推广，成效斐然，这也是其能在今年有一些声量的原因。而据其官方消息，其目前的用户已经超过了两千万。
所以，在FTX倒闭之后，头部的几家CEX的衍生品交易量均有下降，但Bitget却实现了交易的增长。这也是在大规模宣发、办活动后抢占用户的一个成果。
今年3月宣布向多链钱包 BitKeep 投资3000万美金，取得控股权。4 月，其宣布成立专注于亚洲的 1 亿美元风险投资基金。11月则是其下VC Foresight Ventures以7000万美元估值收购了The Block的多数股权。然后是又花费7.1亿港股投资了目前拥有香港合规加密交易所牌照的OSL，虽然这个价格是直接申请的五倍左右。但是据行业内人分析，Bitget选择入股OSL而不是自己申请香港牌照的原因，则是其申请成功的可能很低。也正是宣布入股OSL的前一天，其香港子公司宣布停止申请香港牌照并永久退出香港市场。
Bybit官方消息，今年其用户突破了2000万。而根据CCData 数据，其今年的市场份额从1% 增长到6%。稍微落后于OKX。其也宣布了将在香港成立办公室，但是具体进展不清楚，也未查询到其申牌信息。不过Bybit并不主要面向中国市场。
Mexc今年最亮眼的则是其平台代币的飙涨，MX从年初的0.8美元，最高飙升至3.4美元，目前的价格是2.8美元左右。
Hashkey Exchange
香港目前唯二的合规交易所之一，背靠Hashkey Group。今年8月，正式开始面向散户交易。不过中国大陆用户并不能使用。以及散户目前只可以在该平台上交易BTC和ETH。
据信报消息，该交易所在十一月达到了注册用户数量超12万人，而翁晓奇曾表示今年目标注册用户数量是超过50万（香港加海外），可见用户增长难度还是在。而据coinmarketcap数据显示，其现货交易量的排名在80名开外。
对于Hashkey Exchange来说，其最大的付出还是在于等待监管的靴子落地的过程中所消耗的运营成本。如今年8月初，其宣布获批了面向散户的第一张合规许可证，而在当月下旬，才正式上线散户交易。
其上币也要经过香港证监会的审核，虽然面向专业用户开放的币种相对较多，但是香港监管部门出于对投资人保护，面向散户上币依然谨慎。
11月，Hashkey Exchange正式推出了平台币HSK。而据Hashkey Exchange内部人士透露，明年平台将会拓展更多的海外合规市场。
总结：
在梳理交易所资料的过程中，会发现，各大中心化交易所资料、数据不透明的现象十分明显。除了头部的一两家交易所在平常愿意披露和宣发一些内容外。其它交易所愿意公开的信息很少。中心化交易所的“黑箱”情况依旧严重。
不过，一个行业发展向好的方向是，正是因为FTX的暴雷，也让披露储备证明和保护基金成了一种标配，不过这也并不能保证绝对的安全。
从2023年中心化交易所的发展脉络我们能看见，中心化交易所本身已经不仅仅是一个交易的平台，其正在积极地投资加密的各种项目发展，并且在躬身入局：自己做链，或是参与热门项目的孵化。而中心化交易所进入钱包赛道，也是今年的一大新动态，毕竟钱包这个“流量入口”似乎天然就和交易所这个巨大的流量池能够完美契合。
而到了明年，随着监管的不断入场，合规一定还是明年中心化交易所发展的一个主线，野蛮扩张的日子要停一停了，随着牛市的到来，行业越发招惹眼球，监管的脚步声只会越来越近。
而从今年铭文赛道火热，中心化交易所在其中所起到的推波助澜的作用我们也能看到。明年，中心化交易所对于某个赛道的发展中所起到的作用仍然不容小觑。而从TON获得MEXC、Foresight Ventures等投资，币安对于Gamefi和Socialfi的大力支持我们能看到，明年，Web2和Web3领域大交汇的Socialfi和Gamefi一定会在交易所的全方位的推动之下迎来大的爆发和跨越式发展。
而明年交易所会发生怎样的变局？币安是否还能守住行业老大的位置？牛市来了，一切皆有可能。
Bitcoin trading network reporter's annual bull-bear conversion is often faced with a major reshuffle at this time. Coin Ann reached a settlement with the US judicial department and paid compensation of 100 million yuan. Zhao Changpeng has always kept the image of making a fortune in the industry, hiding behind the boss Coin Ann, and there is no big negative effect. In the inscription craze and wallet business, both of them are at the forefront of the big ones. The main derivative traders are big coins, and the listed companies with Hong Kong licenses have made some noises in this year's industry. The exchange of the second echelon of quantity still maintains the operation strategy of quickly buying more coins, which has won a group of customers. However, after the change of ownership, the market share of Huobi, one of the former three major exchanges, has dropped sharply. After the storm at the end of the year, the number of users who ate their customers' coins was as high as at the beginning of the year, but according to the data provided, its market share has dropped by the end of this year and may further decline. In order to obtain more trading targets, more funds, more users, more trading volume and more. Each exchange has cultivated its own way of involution. In addition to its own exchange business, in 2000, each exchange was also actively laying out the ecology to make a second-tier embedded wallet. This reconciliation between Bi 'an and the US judicial department foresaw that the centralized exchanges were involved in each other, and the main theme of the next development was compliance. Undoubtedly, supervision has always been the sword of Damocles hanging over the heads of major exchanges, and it is also the biggest uncertainty faced by an exchange in the process of development. Factors At the end of 2008, Bitcoin Trading Network analyzed the strategic layout and major events of several Chinese exchanges, including Bi 'an, which were often used by Chinese or mainly aimed at the domestic market in 2008, hoping to get a glimpse of the development trend of the market and the exchange track next year. According to the data analysis of the main exchanges in the past year, we have obtained the overall characteristics of the development in the past year. The leading edge of Bi 'an is shrinking and the market share of other exchanges is second. The rise is based on the retreat of Coin 'an, and with the recovery of the encryption market, the trading volume of the centralized exchange has also surged in the fourth quarter. The encrypted data analysis platform indicates that although the trading volume has increased significantly, it is still the highest level in the history of 2008. According to the annual market report released by the team, the top five exchanges in spot trading are the top five exchanges in Coin 'an derivatives trading, which is the main reason behind the shrinking leading edge of Coin 'an this year. It is that it has spent a lot of energy to deal with the US supervision, which has been steadily sitting at the top of the centralized exchange track. At present, it has 100 million users, but its market share has dropped from the beginning of the year to the announcement in 2000. China retired the exchange and determined the development strategic goal of going to sea. At present, it has built a centralized exchange as the core, with the intelligent chain of currency security as the extension, and the education, charity, laboratory, payment and credit card of currency security as the ecological circle of digital currency. All-round encryption ecology of derivative services. This year, Coin's use of traffic is still obviously renamed as Coin's Square, inviting a large number of discussion squares that want to build a Twitter-like encryption world. In terms of ecological layout, the narrative has blossomed around, and the storage side chain and network have been launched. In addition, last year's on-line ecology, Coin's Security has covered storage and other technology stack, and they have respectively assumed the underlying data storage processing, asset security and high behavior based on zero knowledge proof. The unique positioning of performance, games and social interaction has built an internal cycle and self-consistent ecology, and the return on investment has been as high as twice. This year, when the primary market is cold, it is also a very active image. This year's investment in other projects shows that the ecological binding between the projects it invests in and the currency security is getting deeper and deeper. To sum up, this year's investment in currency security shows that the projects it has invested heavily in social interaction and games are popular not only because they are industries. The observation and action of the giant Coin Security represents the development direction of a certain industry, and it is also because there is a tacit consensus that the projects invested will basically be online. The Coin Security Exchange is a major positive for the secondary market. What Coin Security has done is not only to be an exchange, but also to stand at the bridgehead of developing technology and supporting the development of industry projects. The development of Coin Security this year and the major events for the industry are Coin Security and the US company. The legal department reached a settlement and admitted that the anti-money laundering crime compensated hundreds of millions of dollars, and Zhao Changpeng stepped down from the company. For the company, the biggest impact of this incident is that the company needs to spend a lot of energy on dealing with judicial lawsuits and Zhao Changpeng's resignation. Although as the head of the industry, the company has always had a clear development plan, but in this year's hottest inscription, the ecological layout of the company has lagged behind that of other exchanges, and Zhao Changpeng's departure has actually made employees confused about the company. The uncertainty of the company's future development does exist whether the company will be controlled by the United States from now on, which also makes people in the industry wonder whether the personal information security of users can be guaranteed. After all, according to the announcement issued by the US Treasury Department, the access rights to the account books and systems of the company will be used to supervise the compliance progress of the company within five years. The long-arm jurisdiction of the United States has always been the sword of Damocles hanging over the company, and the outcome of Zhao Changpeng's sentence and the lawsuit of the company is still unknown. In the face of more and more strict supervision in various countries, Qian An has to break his arm again and again to survive. This month, Qian An withdrew from the Russian market and sold his business in Russia to the newly established cryptocurrency exchange. The main reason behind this is also because of the continuous investigation of Qian An by the US Department of Justice. This year, Qian An announced that he would withdraw from the Canadian market and said that he would stop providing services to Dutch users because he could not register in the Netherlands, and attracted the Philippines to use it in various social media promotions. In June, French regulators also accused Coin 'an of illegally providing digital asset services and money laundering, but earlier in the month, Coin 'an was cut off from the American banking system and was accused of being supervised by the United States on the encrypted payment track vigorously promoted by Coin 'an. After that, Coin's cooperation with traditional financial institutions also faced many challenges. This year, both MasterCard and MasterCard stopped some cooperation with Coin 'an, and they stopped issuing new co-branded cards with Coin 'an in Europe since June. MasterCard and Coin 'an ended in Brazil, Argentina. 比特币今日价格行情网_okx交易所app_永续合约_比特币怎么买卖交易_虚拟币交易所平台
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