聊聊PFP NFT的「IP叙事」：听腻了、失败多=没价值、错误道路？

The source of the author wrote that she had a cup of overlord tea at dinner in front of her, and she was really insomnia. She lay in bed and repeatedly thought about the topic of project doing and the experience and growth since she started her business in the evening, so she decided to write this article. What needs to be emphasized is that this article is full of strong personal opinions, but this article does not mean that I want to give it to any project platform except Little Ghost. Some of the opinions in the article may be contrary to you and even the market sentiment. Welcome everyone. Independent thinking, rational communication and excessive pursuit of narrative are ruining the industry. Two days ago, I brushed Twitter and brushed a tweet. I forgot who sent it. The tweet said that I was tired of reading the narrative of the project. After reading it, I felt mixed feelings. It is really not attractive to do it from the perspective of retail investors, especially because our industry is full of too many kinds of narratives. A grand narrative means that the market value of the project can be greatly raised and then evolved into various benefits. From a certain point of view, retail investors are not expecting the development of the industry, but making money. This is not terrible. I also support evaluating projects from this point of view. I think this can even be regarded as a way of supervision. The terrible thing is that the cakes stacked by the project side for raising the valuation and rubbing the market hotspots can't land in the end, so it is a catastrophe for this industry. Even if 10 thousand new narratives are told, none of them can land in the end. What's the point? What a new industry is most afraid of is that if it doesn't develop, it will have a huge negative impact on the company if it doesn't pay too much attention to macro narrative. If it wants to continue, it will need income. Too much attention to narrative will often lead to the company's neglect of income. For the grand ideal, it will burn money and invest again and again, but without a healthy business model, it will be impossible sooner or later. If it sells money through the secondary market to make income, the problem lies in whether the line looks good or not, which basically determines this in the eyes of the public. Is the project still alive? I think the excessive pursuit of narrative is destroying the industry, so I appreciate the projects that do practical things in a down-to-earth way rather than you. Of course, you can look for projects that can maximize your profits, but please don't ignore or even belittle these real projects. I also hope that the project owners can be more down-to-earth, and the development of the industry will bring a rising tide. In the future, you can also quit the projects that you want to do so much with dignity. The project failed, so let's talk about doing this topic. Because there are too many projects under the banner of death, many people begin to understand it as many projects have no plans in the future. However, I still want to analyze this problem rationally in this paper. I not only don't think doing it is wrong, but I also firmly believe that the greatest value of the project is that doing it is not the wrong choice in my opinion, because this road is verified, which is a huge advantage compared with the narrative of the 10 thousand fantasy stages. The reason for the failure of some projects is not doing this narrative, but the inaction or lack of ability of the project parties. Apart from the avatar, have they invested in marketing and promotion, and have they learned and understood the methodology of doing it? What does it mean for me that it is not necessary to do it at the level of earning tens of billions? However, the monopoly phenomenon makes it more and more difficult for the new to have a foothold, and this is why the new need plays a catalytic role. The cold start with earlier fundraising and faster promotion provides a lever for newcomers to get money and potential energy at an early stage. Although it is impossible to jump directly to the echelon, it can make newcomers jump from it to it quickly, but it still takes more effort and time to truly become a world-class. However, this process is an insurmountable gap for many new lives. Another lever is to pull the plate, which anyone who starts a business in the industry should not ignore. I don't think it is necessary to expand this point too much, but how and when to use this lever is very particular, otherwise it will easily become a bodhisattva who sends money. It is not an end but a means to achieve the purpose of expanding attention, not just to raise the price and break through a certain point. No project can be pulled forever. In addition, the premise of using this lever is to lay a good foundation and pull the plate blindly, which will only make the project become the first to gain real believers and long-term development. 比特币今日价格行情网_okx交易所app_永续合约_比特币怎么买卖交易_虚拟币交易所平台

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